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Purple 'Aavin Delite' will be available from December 1

CHENNAI: The Tamil Nadu Cooperative Milk Federation Limited (TNCMFL) on Tuesday announced that the ‘Aavin-Delite’ sachets will be available for the monthly milk card holders from December 1.

“The Delite milk card sales will begin on December 1. With the distribution commencing from December 16, the monthly milk card holders can avail Aavin-Delite sachets across the state. Half litre sachets will be sold at Rs 21 with an additional one per cent fat content added to cow’s milk,” read the statement issued by the State-run Aavin.

Speaking to DT Next, a senior official with Aavin said, “Instead of the green sachets, a popular choice of our customers for over 40 years, we are introducing Aavin Delite in purple colour sachets from December 1. The retail consumers and card holders will now receive Delite, featuring a lower fat content of 3.5 per cent, compared to 4.5 per cent in the green magic category. The card holders would get Delite milk at Rs 42 per litre, the same as green magic’s price.”

“To avail the new Delite, the Standardised Milk (SM) card holders are required to switch to one of the three other variants of Aavin such as toned, Delite and full cream milk from December 1. But the card holders can avail the green sachets till December 15 as the Delite distribution begins on December 16,” the sources noted.

Aavin is the only organisation that gives milk at the lesser price, noted the State Minister for Milk and Dairy Development, T Mano Thangaraj on Tuesday.

“I assure the people of Tamil Nadu and the farmers that Aavin will flourish like anything and it will continue procuring milk from the farmers. It will also supply consumers with quality products at the best prices. Aavin is forging a path towards a sustainable future for dairy farming in Tamil Nadu,” added Mano Thangaraj.

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2023-11-29T08:00:00.0000000Z

2023-11-29T08:00:00.0000000Z

https://news.dtnext.in/article/281638194960484

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